
CLIENT:
REE DARMA WELLNESS
AGENCY:
OPEN LABS - BUKALAPAK
ROLE:
ART DIRECTOR, MARKET RESEARCH, BRAND COMMUNICATION DEVELOPMENT, PRODUCTION
A NATURAL EVOLUTION TOWARDS PURE HAIR WELLNES
Ree Derma is a nature-powered hair treatment brand that offers organic-based solutions designed to combat hair fall effectively.
As part of our rebranding journey, we are redefining Ree Derma’s identity to align with its core essence—authenticity, purity, and the power of nature. We aim to create a brand that doesn’t just provide hair care solutions but also embodies a lifestyle rooted in natural wellness.
At Ree Derma, we believe that true hair care begins with nature. Our products are infused with the finest botanical ingredients, ensuring that every drop delivers the purest essence of real, untouched goodness. Through this transformation, we are reinforcing the idea that strong, healthy hair starts with the best from nature—a holistic approach that is gentle, effective, and sustainable.
With this rebrand, Ree Derma is not just evolving—it is setting a new standard in hair wellness. Our goal is to build a brand that resonates deeply with those who seek real, organic solutions. By embracing this renewed vision, Ree Derma positions itself as the No.1 anti-hair fall brand, trusted by individuals who value both performance and purity in their hair care routine.
